The 12 Best Black Friday Fitness Deals 2024 | GQ

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Great home fitness equipment is a reward all on its own, but a close second will be the money you save when you snag all the best Black Friday fitness deals this season has to offer. Just think about how much fun your Turkey Day squad will have using your adjustable kettlebells, dumbbells, and squat rack after Thanksgiving dinner. (On second thought, maybe not immediately after dinner.) Or, how easily you'll be able to distract yourself with new—but reasonably-priced—equipment to ease the pain of holiday season stress.

Want to score early, but don’t know where to start? We made it easy for you to shop the best Black Friday fitness equipment deals of the season with this list of early sales.

There’s no reason to waste your time going down internet rabbit holes in pursuit of the best Black Friday equipment deals—we already did the heavy lifting for you.

NordicTrack is offering up to $500 off high-tech cardio equipment—plus $100 off an annual iFit membership. Free shipping is also included with purchase.

NordicTrack

NordicTrack

Our Pick: NordicTrack Commercial 2450

With the NordicTrack Commercial 2450, there’s no reason to resign yourself to winter miles marked by frozen fingertips and icy roads. This decked-out treadmill, which is our gold medalist for best treadmills for runners, is currently $500 off its usual price and has all the bells and whistles a seasoned strider could want: a 22-inch ultra-responsive touchscreen, a cushioned deck for longer runs, a wide range of speed and incline/decline settings, foldable construction, and even built-in fans for a mid-run breeze. This do-it-all tread requires a $15/month iFit membership—if you’re not currently enrolled, signing up will knock an additional $100 off your total for the machine and membership.

This Black Friday, ProForm is knocking $300 to $1700 off its state-of-art treadmills. Certain bike and rower models are also completely free with a 3-year membership purchase of iFit fitness app.

ProForm

ProForm

Our Pick: Pro R10 Rower

We already know that few brands merge cardio with comfort like Proform. In fact, the ProFrom Pro 900 is our fave cushioned treadmill. With that in mind, we’re taking full advantage of ProForm's Black Friday sale to snag its state-of-the-art rower so that our upper body will get some endurance training this season, too. The Pro R10 Rower has a 10-inch smart HD touchscreen that broadcasts your stats (e.g. time, strokes per minute, distance, etc) during each workout. Enable the iFit app, and a trainer will come on screen to interact with you and automatically adjust the resistance while you row. Purchasing a 3-year membership of the app will score you this high-tech rower for free (essentially this means you pay $39/month for 36 months or $1,404 up front).

PowerBlock, a Minnesota-based fitness equipment company known for its adjustable dumbbells and kettlebells, has a “buy one, get one 50 percent off” sale on adjustable dumbbells for Black Friday. Free shipping is included within the United States.

PowerBlock

PowerBlock

Our pick: Pro Adjustable Kettlebell 18-35 Lb

Don’t have the space for a squat rack or full dumbbell set? You can still get a serious strength workout with a pair of adjustable dumbbells. Right now PowerBlock—which is known for its adjustable equipment and who sell some of our favorite adjustable dumbbells for heavy lifting—is offering a buy one, get one sale on adjustable kettlebells. Two of its 18- to 35-pound kettlebells would typically ring up at $340, but the Black Friday sale will save you an impressive $85. Each bell can be easily adjusted to weigh 18, 22, 26, or 35 pounds and take up no more space than a single kettlebell when not in use. A major perk is that shipping is free throughout the United States, which saves you hella cash given that shipping companies often charge by product weight.

Sole Fitness is offering up to $300 on select treadmills, plus $100 off ellipticals and stationary bikes.

Sole Fitness

Sole Fitness

Our Pick: Sole E35 Elliptical

Our pick for the most ergonomic elliptical, the Sole Fitness E35 Elliptical is currently $100 off its usual price and on sale for just $1,500. Engineered with the help of physical therapists, this body-friendly machine has stationary grips as well as movable handlebars, which will make your at-home gym feel like you purchased two machines instead of just one. Other noteworthy features of this on-sale pick include its 10.1-inch touchscreen, 20 incline levels, built-in heart rate monitor, USB port for easy charging, whisper-quiet motor, and free SOLE+ app for workout tracking and trainer-led workouts.

Iron Bull Strength is offering free shipping on orders over $150, 70% off select apparel, and various discounts on strength equipment like dumbbell sets.

Iron Bull

Iron Bull Strength

Our Pick: Hex Dumbbell Set

The Iron Bull Strength Hex Dumbbell Set, which features 10 sets of the Rubber Hex Dumbbells that we’ve tried and loved, is currently $95 off and will ship to you for free. This versatile set includes two 5, 10, 15, 20, 25, 30, 35, 40, 45, and 50 pounders, as well as a three-tier steel storage rack that takes up less than four feet of floor space. Beyond its current affordability, what sets Iron Bull Strength apart from other dumbbell collections is that these have a rubber coating that will protect your floors if you drop them. Pro tip: While placing your dumbbell order, take a peek at the apparel sale, which includes up to 70% off gymwear favorites like joggers and more.

Aviron is currently offering up to $300 off select bikes and rowers, as well as free shipping.

Aviron

Aviron

Our Pick: Aviron Fit Bike

We became loyal to Aviron after trying its Interaction Strong Go Rowing Machine, which ultimately won our top spot for best rowing machine. But we're tempted by its Black Friday sale to add a Fit Bike to our cardio collection. High-tech, compact, and currently $200 off, the Aviron Fit Bike includes all the gizmos and gadgets you’d want from an at-home bike. To name a few: 22-inch pivoting touchscreen, expansive library of trainer-led workouts, Bluetooth connectivity, and an ergonomic toe cage on the pedals. Currently, this on-sale bike comes with a 30-day risk-free trial, so if it doesn’t work out, you can return it hassle-free.

WalkingPad is offering up to $200 off walking pads and treadmills during its Black Friday sale with the code BLACK or BACKIN.

WalkingPad

WalkingPad

Our Pick: WalkingPad R1 Pro 2 IN 1 Foldable Treadmill

The WalkingPad R1 Pro was made to combat stiff hips and dead butt syndrome—both very real things that can happen from sitting for hours on end. This beloved no-frills walking pad is currently $100 off for just $699. It's a pared-down treadmill with a foldable handrail, allowing this budget-friendly pick to fit seamlessly under your desk. We especially loved the surprisingly simple set-up process: Unfold the machine, plug it in, and then start walking. During meetings, you can set the treadmill to manual mode so that it automatically detects and adjusts to your cadence. Or, you can use the included remote control to manage speed.

Force USA is offering free shipping and free flooring tiles with the purchase of certain plate loaded and weight stack models.

Force USA

Force USA

Our Pick: Force USA G20 Pro All-in-One Trainer

Any all-in-one functional trainer is a serious purchase. But to sweeten the deal, Force USA is offering free shipping and flooring on popular plate-loaded and weight-stack models, ultimately saving you a hundred bucks or more. For anyone with serious strength goals and space to spare, we recommend the G20 Pro All-in-One Trainer. This beefcake features a power rack, Smith machine, pull-up station, cable station, dip bar, leg press, and weight organization all in one, which saves you major dough compared to buying each item separately. With so much going on, you may expect the G20 Pro to be a sprawling hulk of a machine, but you'd be wrong—it's clever and compact, while still giving you space to accommodate two users at once. Take advantage of this offer and call it a Black Friday gift for you and your gym BFF.

BowFlex has marked down most of its cardio machines by $200 to $800 for a limited time, plus free shipping on select models sitewide.

BowFlex

BowFlex

Our Pick: BowFlex VeloCore Bike 16

After earning accolades in the best treadmill and best elliptical categories, we've come to trust BowFlex for all of our cardio needs. With that, we’re confidently using this jaw-dropping Black Friday offer as an excuse to try out the BowFlex VeloCore Bike 16. Currently just $1499—$800 less than its usual price tag—this stationary bike boasts features we’ve come to expect from premium indoor bikes, like an HD touchscreen, dual-sided pedals, and multiple handlebar configurations. But it also has one feature we haven’t seen before: leaning mode, which challenges you to shift your body weight side-to-side just as you would when riding IRL. Your obliques will thank you.

Bells of Steel offers up to 67% off all its on-sale fitness equipment, including barbells, resistance bands, medicine balls, and more.

Bells of Steel

Bells of Steel

Our Pick: Barenaked Powerlifting Bar

The Barenaked Powerlifting Bar is the perfect complement to our pick for the best power rack, the Bells of Steel 3x3 Inch Four Post Hydra Rack. Thankfully, the steel barbell is 10% off on Bells of Steel. This 45-pound bar features 29mm girth, powerlifting marks, and aggressive knurling for easy grip. While technically approved, it matches the standards of the International Powerlifting Federation, so you'll feel right at home if you do happen to enter a competition.

MIKOLO is offering up to $750 off its home gym packages, as well as discounts on Smith machines, functional trainers, and squat racks.

Mikolo

Mikolo

Our Pick: MIKOLO QJ Squat Rack

If you’re looking to outfit your home gym (or office) with a squat rack, you can’t go wrong with the MIKOLO QJ Squat Rack. This rack has a foldable, wall-mounted design that helps it fit into small spaces or single-car garages. Case in point: When you’re using it with the steel legs pulled out, this rack is less than two feet deep.When stowed away, it's nearly flush to the wall. Right now, the QJ Squat Rack is $110 off for a total of just $299.

Assault Fitness, the brand behind CrossFit athletes’ favorite bike and treadmill, is offering up to $500 off its cardio machines for Black Friday.

Assault Fitness

Our Pick: Assault Fitness Assault Runner Elite

The Assault Runner Elite’s name isn’t wishful thinking from the brand; this manual treadmill is truly best in class. iIt features a shock-absorbing belt for smooth, lower-impact striding. The tread also sports sweat-resistant handles, transport wheels for easy storage, and two water bottle holders—all without the pressure of finding a nearby electrical outlet. That’s right, this on-sale option is powered by your body rather than, well, power. At full price, this A-list pick is just under $4,000, so $500 off for Black Friday is a major steal.

Finding a Black Friday fitness deal that's worth actually getting out your credit card starts with getting honest about what type of fitness equipment you’ll actually use. According to physical therapist Grayson Wickham, D.P.T., C.S.C.S., founder of digital movement platform Movement Vault, “The best fitness equipment purchase is the one you’ll use, and the worst home gym purchase is the one you don’t actually use.” Instead of succumbing to the temptation of an impulse purchase (or three), think about your current goals and what equipment upgrades may help you reach those milestones. You may also want to take out a measuring tape and assess just how much (or little) space you have for machines, racks, and more.

Once you know what equipment you want to order, you need to know where to look. Lucky for you, we did all the heavy lifting on that front. We've spent hours and hours rigorously testing equipment from a variety of trusted fitness companies and analyzing every tiny detail of the entire experience—from shopping to delivery to actually working out. No stone is left unturned, no dumbbell unlifted.

Finally, compare your budget to the price of the gear you’re considering. Even though the fitness equipment you’re eyeing may be majorly discounted for Black Friday, large fitness items (like weights and machines) can still cost a pretty penny.

Whether you’re looking to beef up your strength equipment or transform your spare room into a tricked-out treadmill space, there will be a fitness equipment sale on Black Friday that supports your wishes. Top-tier brands like NordicTrack, BowFlex, and Proform will offer on-sale bikes, rowers, and ellipticals. Meanwhile, Force USA, Mikolo, and Bells of Steel will do you a solid on strength equipment. Whether you’re a marathon runner or self-proclaimed meathead, bicyclist or barbell fanatic, the type of equipment you use and love will be on sale this Black Friday.

Is Black Friday a good time to buy a treadmill?

Black Friday can be a great time to buy a treadmill—both manual and electric options. Broadly speaking, fitness and sporting goods manufacturers offer their biggest price cuts on expensive cardio equipment during the second half of the year, but Black Friday is an especially well-known time for treadmill sales.

Do weights go on sale during Black Friday?

Black Friday is one of the best days of the year to buy weights of all shapes and sizes. Most companies—including PowerBlock, Bells of Steel, and Iron Bull Strength—offer amazing discounts this time of year.

Is Black Friday a good time to purchase home gym equipment?

Black Friday is the perfect time of year to outfit your home gym with whatever cardio machines or strength equipment will help you reach your goals. Most fitness brands feature killer sales in anticipation of January's New Year's resolutions energy, which can save you hundreds (if not thousands) on the squat racks, rowing machines, and more you need to outfit your home gym.

What types of fitness equipment will go on sale for Black Friday?

There's almost no type of fitness equipment that won’t be on sale by some fitness manufacturer on Black Friday. However, based on our internet deep-dive, sales on treadmills, exercise bikes, rowers, and other traditional cardio equipment are especially likely to see a price cut.